Top 10 Network TV Show Websites – Week Ended 11-01-08
Highlights: NBC’s Deal or No Deal was the No. 1 ranked TV show website among the broadcast networks for the second straight week. NBC Heroes moved up a spot to No. 2, up from No. 3. FOX’s American Idol...
View ArticleTV Network Site Viewers up 155% in September
All four major TV networks enjoyed month-over-month growth in online video viewers in September, fueled by high interest in season premieres, financial news, and political news and comedic parodies,...
View ArticleNearly One-Third of Web Users Watch TV While Surfing
Nearly 31% of people who went online at home in October were also watching television simultaneously, demonstrating that web surfing and TV watching are complementary behaviors, according to research...
View ArticleLinkedIn Users Have High Personal, Financial Success
Nearly 60% of LinkedIn users have high personal incomes and hold executive-level or consultant positions, and those who are decision-makers in their jobs are more likely to be active networkers,...
View ArticleStudy Unearths Super-Connected ‘Digital Divas’
A segment comprising 16% of the female online population identified as “Digital Divas” shops more, communicates more and is less likely than other women to ever “unplug” from their digital gadgets,...
View ArticleTop 10 Community-based Organization Websites – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Investment/Finance Websites – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleGreystripe Mobile Gamers Prefer iPhone
The Apple iPhone handset is preferred by a commanding 10.7% of users of Greystripe’s ad-supported mobile gamers network, and the downloadable games “21 Pro Blackjack,” “Cookie Bonus Solitaire” and...
View ArticleGoogle, Campbell Soup, J&J Tops in CSR
Google, Campbell Soup, and Johnson & Johnson top the list of American companies that the US public sees as most socially responsible, according to the 2008 Corporate Social Responsibility Index...
View ArticleBrand-Association Study Finds Obama Linked to BMW, McCain to Ford
Barack Obama is more associated with brands BMW, Target, Google and Samuel Adams, while John McCain brings to mind Ford, Wal-Mart , AOL and Budweiser, according to the 2008 Presidential ImagePower...
View ArticleMom Bloggers More Likely to Be SocNet Addicts
Mothers who read and contribute to blogs are more active online, more receptive to online marketing and more likely to be involved in social networking than the rest of their US mothering peers,...
View ArticleTop 10 Portal Frontpages – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleTop 10 Internet-Advertising Websites – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
View ArticleHoliday 2008 Sales to Fall 5%
Planned holiday spending for 2008 is, on average, $775 – down 5% from last year, according to a Brand Keys, Inc. national survey of 16,000 consumers in the nine US Census regions, reports Retailer...
View ArticleUS Consumers See Recession for Long Haul
The majority (86%) of US consumers believe the country is in a recession and more than half (54%) think the current economic conditions will last longer than 12 months, according to the Nielsen Online...
View ArticleStudy Reveals Hispanics’ Attitudes About Finances
Hispanic consumers in the US say they feel more financially secure than they have in the past and are using credit cards more, but their self-reported lack of knowledge about financial matters also has...
View ArticleMarketers Still Face Steep Web 2.0 Learning Curve
The majority of marketing executives are still in the early, experimental phases of using and measuring social media and 80% say that they have not yet fully integrated the core elements of Web 2.0...
View ArticleTop 10 Video, Multimedia Websites – October 2008
Note: The Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Hitwise sample of 10 million...
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